Harvest Tactics
Mosher Media is a small marketing agency that trusted us to create a brand identity that reflects their personality and services. Whether for a small or large business, a logo is a foundational asset and an investment built for the long haul. Our goal was to design something true to their brand, while remaining timeless and versatile across both print and digital platforms.
Our process
After getting to know Mosher Media, their services, and their target audience, we began developing logo concepts. We presented multiple variations and worked closely with the client to refine the direction until arriving at the final brand identity. From there, we created a comprehensive brand guide outlining voice, tone, mission, and visual guidelines to ensure consistency across all marketing materials.
Deliverables
Primary and secondary logos
Supporting submarks
Comprehensive brand guide
Color palette and typography guide